Transform your home with The Frame, which allows you to showcase artwork, watch television, movies, or display photos on this beautiful QLED screen. TV when it’s on, and art when it’s off. In Art Mode, the screen becomes wall art, and with a subscription to the Samsung Art Store*, you can choose from an entire library of artists’ works with something for everyone. You can even change the onscreen artwork as often as you like. Quantum Processor 4K automatically upscales all your content to 4K, and 100% Color Volume with Quantum Dot** enriches every scene with millions of shades of color. The Frame truly changes the definition of what a TV can be. *Fees apply to subscription service. **QLED televisions can produce 100% Color Volume in the DCI-P3 color space, the format for most cinema screens and HDR movies for television. *Customizable bezels sold separately. Available colors and style may vary by TV size. *Customizable Bezel compatibility is based on bezel type. Modern type is compatible with the 43″ ~ 75″ range of The Frame TVs, while Beveled type is compatible with 65” and 55” models. *Motion Sensor and Brightness Sensor operate only in Art Mode. Performance may vary depending on the lighting condition. *Art pieces in the Art Store are subject to change without prior notice.
TV When It’s On, Art When It’s Off: The Frame displays lifelike art, photos, TV, and movies in stunning 4K resolution on a screen with customizable bezels* to enhance your décor
Like a Photo Frame, But Better: Minimalist-inspired, The Frame’s profile is redesigned to be slimmer* with a monochromatic back for beauty from every angle; *Compared to 2020 Frame models
Personalize Art: The Frame transforms to art when you’re not watching TV; Choose from the Samsung Collection or upload your own pieces; Built-in sensors* automatically optimize the picture to your environment and turn the screen off when you’re away
World-Class Selection: Bring museums and galleries to your home with a growing library of over 1,400 works*; From iconic classics to modern marvels and stunning photography, Art Store gives you unlimited access to a broad range of art**
Customize to Your Style: Create the perfect match for your space with two bezel style options in multiple colorways; Select the ones that suit your mood and apply in a snap —magnetic application makes it easy to switch things up
Bring a Billion Colors to Life: With 100% Color Volume*, Quantum Dot Technology delivers over a billion shades of color that stay true-to-life without washing out at any level of brightness
Powerful, Intelligent 4K Processing: Samsung’s powerful processor takes your viewing experience to the next level, with AI-driven technology to automatically optimize both picture and sound for a more immersive experience